Widely used antimicrobial preservative. Can react with ascorbic acid (Vitamin C) in soft drinks and fruit beverages to form trace amounts of benzene, a known human carcinogen.

INS INS 211moderate risk

#23Potassium Sorbate

Potassium salt of sorbic acid. Effective inhibitor of yeasts and molds; safe at dietary levels.

INS INS 202low risk

#24Phenoxyethanol

EWG 3/10

#25Ethylhexylglycerin & IFRA Certified AllergenFree Fragrance

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Aqua, Glycerin, Hibiscus Sabdariffa Leaf Powder, HibiscusSabdariffa Flower Powder, Acacia Concinna (Shikakai) FruitPowder, Sapindus Mukorossi (Reetha) Fruit Powder, AloeBarbadensis Leaf Powder, Sorbitol, Trigonella Foenum-Graecum(Fenugreek) Seed Powder, Cocos Nucifera (Coconut) Oil,Trehalose, Ocimum Sanctum (Tulsi) Leaf Powder, MoringaOleifera (Moringa) Seed Powder, Eclipta Alba (Bhringraj)Powder, Linum Usitatissimum (Flaxseed), Emblica Officinalis(Amla) Fruit Powder, Murraya Koenigii (Curry) Leaf Powder,Melia Azadirachta (Neem) Leaf Powder, Yogurt Powder,Chondrus Crispus (Carrageenan) Extract, Hibiscus SabdariffaSeed Oil, Sodium Benzoate, Potassium Sorbate,Phenoxyethanol, Ethylhexylglycerin & IFRA Certified AllergenFree Fragrance

On-Pack Packaging Disclosures

Manufacturer Declarations

India is home to a myriad of traditional remedies and beauty rituals and we've made it a mission to bring them to you in modern innovative formats to suit your lifestyle.Unlock the secret to thick, long, and luscious locks adorned by the women of Kerala with Mamaearth Kerala Thaali Cleansing Hair Mask that cleanses, nourishes & strengthens your hair. Kerala Thaali is a time-tested hair cleansing ritual, passed down through generations and we're bringing it to you in a ready-to-use format! Crafted with a blend of 12 herbs that are widely researched & 100% natural, Kerala Thaali Cleansing Hair Mask is infused with traditional goodness & naturally nourishing ingredients. First up is Hibiscus, a powerhouse of Amino Acids that strengthen your locks & boost hair density. Shikakai, a natural cleanser, gently cleanses the scalp and hair, preserving natural oils. Amla, a trusted ingredient for hair loss boosts hair growth, while Omega-3 fatty acids and vitamin E in Flaxseeds make the hair smoother & lustrous. The Thaali is also enriched with Curry Leaves, Amla, Aloe Vera, Reetha, Methi, and more such wondrous herbs that nourish and strengthen your locks. The best part? We've whipped up a ready-to-use hair mask that gives lush, voluminous & healthy hair, naturally! hat's not all, Kerala Thaali Cleansing Hair Mask is also Made Safe Certified which means it's free from toxins and harmful chemicals, making it safe for all hair types. Benefits: Kerala's Timeless Expertise: Kerala Thaali Cleansing Hair Mask is a time-tested hair cleansing ritual, passed down through generations. This age-old formula is effective for deep cleansing, strengthening, and nourishment of your scalp and hair. Makes Hair Thick & Long: Cleanse, nourish, repeat! This ready-to-use Hair Mask is infused with Shikakai for gentle cleansing, while other herbs like Hibiscus, Amla & Flaxseeds promote thickness & hair growth. Enriched With 12 Proven Herbs: Crafted with the power of 12 herbs that are 100% natural, the Kerala Thaali Cleansing Hair Mask gives you healthy & voluminous hair with every use. It gently cleanses, strengthens, and nourishes your strands from the roots to the tips. About the Brand: Mamaearth is Asia's first MadeSafe certified brand. The brand aspires to take care of every parent's and baby's well being from head-to-toe with safe, toxin free and international standard products. All Mamaearth products go through multiple testing processes, including clinical dermatology testing in Euro